TearRestore Inc., a leader in modern eye care innovation, announced the launch of WINQ Eyelid Serum, a first-of-its-kind product developed from the ground up using first-principles thinking to address one of today’s most widespread visual health challenges: digital eye strain caused by reduced blinking.
As screen time increases across all age groups, blinking decreases—causing dryness, discomfort, and unstable vision. WINQ directly targets this modern issue with a biologically inspired solution.
Why WINQ stands out:
- Helps activate the natural blink reflex – Cooling plant extracts stimulate TRPM8 cold receptors, mimicking the sensation of tear evaporation and supporting a more natural blink pattern.
- More, complete blinks – In a university-led study, WINQ increased total blink rate by 36%, reduced partial blinks by 50%, and delivered up to 2 hours of sustained effect after a single application.
- Made for modern lifestyles – Lightweight and fast-absorbing, WINQ was developed in to refresh tired eyes—inside and out—during long hours on screens.
“WINQ is the result of asking a better question,” said Ken DauSchmidt, CEO of TearRestore.
“Rather than masking the symptoms of digital eye strain, we designed a solution that helps restore what screen time takes away—your natural blink.”
About TearRestore Inc.
TearRestore Inc. is a leading over-the-counter eye care company founded out of the University of Minnesota, with support from the National Science Foundation.
Advised by industry-leading clinicians, TearRestore develops modern, science-backed solutions that fit seamlessly into patients' lives.
Its growing product line is available nationwide through retail and clinical channels. Learn more at: www.tearrestore.com