Featuring 18+ course hours and extensive resource library to support practice adoption of AT IOLs.
The American Society of Cataract & Refractive Surgery (ASCRS) announced a new educational initiative—the ASCRS Business of Refractive Cataract Surgery Summit (BRiCS)—designed to equip practices with the essential knowledge, resources, and confidence to enhance the adoption of advanced-technology IOLs (AT IOLs).
“More than half of patients seeking cataract consultations are interested in increasing their spectacle independence, yet not enough practices offer the implant technologies needed to achieve these refractive results. Why? I believe it is due to a lack of confidence and resources,” said Vance Thompson, MD, ASCRS president and chair of the new program. “The ASCRS Business of Refractive Cataract Surgery Summit aims to equip surgeons and practice teams with the tools and knowledge necessary to bridge this gap.”
BRiCS offers over 18 hours of in-person coursework, scheduled September 27–28, 2024 in Irving, Texas, near Dallas. Additionally, attendees will have access to an extensive online resource library. Built on 20 years of success, this library includes customizable business forms, checklists, educational slideshows, and more.
“Another key element of BRiCS is that the program’s enrollment includes both a surgeon and a practice team member. I firmly believe that successful adoption of advanced-technology IOLs requires the entire team to be involved,” said Dr. Thompson. “The surgeon often only has a few critical touchpoints with the patient during their refractive cataract journey. Educating the rest of the staff, who interact with these patients too, gives the practice team a sense of ownership in the process and ensures a positive patient experience from consultation to postoperative visits.”
Dr. Thompson continued, “As I mentioned in a recent online op-ed for EyeWorld, adopting advanced-technology IOLs provides patients with what they want and fosters healthy ophthalmic practices. I don’t believe U.S. practices will reach their full potential without adopting these technologies. Our joy in meeting our patients wants and needs, and the financial health of our practices depends on it.”
For more information and to register for the ASCRS Business of Refractive Cataract Surgery Summit, please visit https://ascrs.org/meetings/brics/course. Join us in advancing the future of refractive cataract surgery and enhancing patient care.